Mobile Eyetracking for Decision Analysis at the Point-of-Sale: Requirements from the Perspectives of Marketing Research and Human-Computer Interaction

Authors

Martin Meißner
Jella Pfeiffer
Thies Pfeiffer

DOI:

https://doi.org/10.2390/biecoll-saga2013_3

Keywords:

DDC: 004 (Data processing, computer science, computer systems)

Downloads

PDF

Published

2013-12-31

Issue

SAGA 2013: 1st International Workshop on Solutions for Automatic Gaze Data Analysis, Bielefeld, 24.-25. Oktober 2013

Section

Articles