Health Organisation Purpose and strategic Intent: Creating Vision and Mission

Abstract

Raised awareness of macro-environment change pointed out the necessity for strategic planning and management of a modern health organization. The apparent management concern is how to maintain a pace with dynamic environment and innovations and to preserve proactive position. Economic transition in health systems of south east Europe countries acts as driver for strategic respond to imposed changes. Health organizations do vary by their corporate values and level of their autonomy. Like entities they have to define their purposes, missions, visions, functional capabilities and unique personalities. Also, as an open system; they must relate effectively to its external and internal environment.